Course curriculum

    1. Welcome!

    2. What is Brand Strategy?

    3. Workbook - Branding + Messaging 101

    1. Intro

    2. Mindset - Strong brands create a feeling

    3. Brand Personality

    4. Brand Voice

    5. Summary

    1. Intro

    2. Mindset - Put yourself in their shoes

    3. Core Message Framework

    4. Messaging Must Haves - Name, Tagline, Hook & Intro

    5. Summary

    1. Intro

    2. Mindset - Let go of personal preference

    3. Moodboards

    4. Colour & What it means

    5. Fonts that feel right

    6. Shape the way they feel

    7. Logos - DIY Options

    8. Photography to fit you

    9. Your Brand out in the Wild

    10. Summary

    1. We're here to help

    2. What next?

    3. Bonus Resources

About this course

  • $197.00
  • 26 lessons
  • 1.5 hours of video content